Daniél Niederkofler

Italian club night Soul Juice receive’s designs from Daniél Niederkofler

Soul Juice club in Brunico, Italy, receives playful artwork design from Daniél Niederkofler. The ethos that Soul Juice follows for it’s club nights are:

Forget the outside world and dance without worries

However, this idea is the premise behind’s Soul Juice’s:

founded in a necessity for an open minded space where people could enjoy themselves

Niederkofler demostrates his visual communication interests in graphic design, animation and illustration through each night at Soul Juice, as he creates and designs artwork that utilises strong line art illustrations, complemented with a candy-like colour palette. His playful approach with his artwork also examples acid house smileys, pizza slices and bowling bowls. These illustrations references Niederkofler’s creative design approach:

I like to create work that is funny, bold and somehow weird

From It’s Nice That:

Asked to contribute by the founders of the collective, its title was the designer’s first creation with the team and raw sketches of a creative direction followed. “The design we chose is influenced by African LP covers and retro games,” he explains.“The graphic is based on a simple grid, creating a modular system that gives me the freedom to create a range of variations.” Each poster is designed around the centre, “always a main element that connects to the collectives name”. From there,“the colour palette refers to the idea of a vibrant environment. The modules are filled with information and secondary elements like patterns and other symbols”.

What I can take in for inspiration for my own design work is Niederkofler’s creative design approach of: funny, bold and somehow weird. Taking in this approach certainly results in artwork and designs in a playful and fun output. Especially with the use of typography, colour choice and illustration style.

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Daniél Niederkofler

It’s Nice That